ICommunicate Radio Show #134: Sending The Right Message When Servicing Others

In this episode of ICommunicate, Mark discusses what messages our behavior sends to prospects as well as how to adapt selling styles to the wants, needs, and baggage of buyers. Segment 1: What questions should we be asking to reveal a customer’s wants and needs? How can we provide the optimal buying experience? Segment 2: Our tone, body language, and word choice can mean the difference between frustrating a customer or making a sale. How can we make a good and lasting impression with potential clients? Segment 3: If our mindset isn’t aligned with the buyers’, we’re going to end up fighting an uphill battle to make that sale work. What are the types of buyers and sellers, and how do they relate to each other? How can we adapt our behavior to suit different kinds of buyers? Segment 4: How do we ensure that both parties walk away both feeling like they won in a negotiation?